video

Wrap it up! VIDEO for MY Z WRAPS

In 2017, in her home kitchen, Michelle Zimora took one of her favorite printed fabrics and coated it in a blend of beeswax, jojoba oil and tree resin.  After continual testing, she got the recipe just right.  The result was a reusable, washable Z Wrap, where pretty meets practical, for your lunchbox, leftovers, hostess gifts and more.

Michelle reached out to me looking for video services for her new business venture. Things seemed to be taking off pretty quickly for her and she wanted to have enough content to keep up with the momentum. We met and discussed a number of ideas, ultimately settling on a short series showing food items magically being wrapped in zwraps without hands.

I thought this was a great way to show off how easy these are to use and also how cool the prints are! The videos are short and sweet, perfect for the wide array of social channels Michelle uses.

Do you own a business? Are you interested in expanding your content to meet the needs of various social channels? Check out the rest of my video work and shoot me a message!

The Trails Are Free

For the last 7 years I've been working on a documentary film about an ultra running community in Boston. I finally finished the film in October and am gearing up for its premier next month in Arlington, MA. Tickets are $10, and can be purchased here. The film will also be available for download on Vimeo in a few weeks.

The Trails are Free tells the story of how Boston based trail running club, the Trail Animals Running Club (TARC), promotes and preserves the culture of ultra running through a series of grassroots, community based races in the greater Boston area. The film captures the history of the club and how it has grown from a few members to over 4000 since its founding in the early 1990's. From its start TARC has been more focused on camaraderie and community among runners than on competition and winning. The club's motto "Leave No Animal Behind" exemplifies their welcoming spirit, as well as their humility, level playing field, and love for the outdoors. Trail Animals come from all walks of life and all abilities and there is no pecking order.

The club's rapid growth has mirrored a nationwide trend in the sport in recent years. Where ultra running used to be considered an oddball sport, it is now the subject of many books and is gaining more mainstream coverage in film and on television. The threat of this community spirit becoming consumed by competition and commercialization is becoming a realistic, legitimate concern.   

In 2011 the club introduced the TARC Trail Series, a group of 10 trail races of varying distances, from 10K to 100 Miles. This film documents the ways these races have become a vehicle for preserving, promoting, and sharing the culture of the sport with new members. Race organizers keep race costs down by organizing volunteers to mark courses, maintain trails, and provide support, provisions, and food for potluck-style aid stations. First place finishers win handmade trophies. There is no prize money. 

"The Trails Are Free" was shot on location at various TARC races over the years. It is quintessentially New England. There is snow, mud, peepers, rocks, roots, and bright foliage. 

"The Trails Are Free" is my first independently produced feature length film and I am SO excited to finally share it! 

If you would like to reach out for an interview about the project I would love to talk with you!  You can reach me here lindseyanntopham(at)gmail(dot)com.

2016 Video round up for YARN.com

In addition to the photography and documentary film work I've been doing on my own time, I work full time for Northampton, Mass based crafting giant YARN.com as their Multimedia Manager. I rarely feature my work for them here, but since it's really most of what I do I thought I'd start sharing some of it. So, here is a round up of some of my favorite videos I shot this year for their website.

This first video is part of a series that focuses on the company's own line of yarn, "Valley Yarns". I decided to make these "review" videos more personal by asking employees to talk about their favorite Valley Yarn. I wanted these to reflect the place we live and the people who make it so special. To view the full collection of Valley Yarns videos, click here.

Many of my favorite videos are brainstormed days or even a few hours before I shoot and edit them. It's a little manic, but fun nonetheless. Two of my favorite unplanned videos of 2016 include a workout video and a montage of knitting confessions.

In an effort to attract new knitters, I thought it would be interesting to feature some stories about knitting mentors. I interviewed knitters about the time they learned to knit, who taught them, and what it meant to them. The landscape of how people learn to knit has changed quite a bit since the rise of youtube, and I wanted this series to capture the human element of learning to knit back when it was harder to teach yourself. 

To see more videos I shoot for YARN.com, visit their YouTube page. Thanks for watching!