corporate video

Stop Motion Video Series for Office Solution Company Bindertek

Bindertek offers sleek organizational solutions to businesses and business professionals. Their product line includes really great binders (of course), binder accessories and quality office products imported from Europe. I worked with the marketing team at Bindertek to create a package of short videos that they could use in email campaigns, on their blog, and on social channels such as Facebook and Instagram.

Here are some of my favorites from the 20 part how-to video series largely driven by stop-motion. Each video presented a common office problem that was quickly resolved by a Bindertek product.

If you or your business would like to expand your online presence with a blast of fun new content like this, I’d be happy to offer a free consult! Click below to contact me!

Wrap it up! VIDEO for MY Z WRAPS

In 2017, in her home kitchen, Michelle Zimora took one of her favorite printed fabrics and coated it in a blend of beeswax, jojoba oil and tree resin.  After continual testing, she got the recipe just right.  The result was a reusable, washable Z Wrap, where pretty meets practical, for your lunchbox, leftovers, hostess gifts and more.

Michelle reached out to me looking for video services for her new business venture. Things seemed to be taking off pretty quickly for her and she wanted to have enough content to keep up with the momentum. We met and discussed a number of ideas, ultimately settling on a short series showing food items magically being wrapped in zwraps without hands.

I thought this was a great way to show off how easy these are to use and also how cool the prints are! The videos are short and sweet, perfect for the wide array of social channels Michelle uses.

Do you own a business? Are you interested in expanding your content to meet the needs of various social channels? Check out the rest of my video work and shoot me a message!

2016 Video round up for YARN.com

In addition to the photography and documentary film work I've been doing on my own time, I work full time for Northampton, Mass based crafting giant YARN.com as their Multimedia Manager. I rarely feature my work for them here, but since it's really most of what I do I thought I'd start sharing some of it. So, here is a round up of some of my favorite videos I shot this year for their website.

This first video is part of a series that focuses on the company's own line of yarn, "Valley Yarns". I decided to make these "review" videos more personal by asking employees to talk about their favorite Valley Yarn. I wanted these to reflect the place we live and the people who make it so special. To view the full collection of Valley Yarns videos, click here.

Many of my favorite videos are brainstormed days or even a few hours before I shoot and edit them. It's a little manic, but fun nonetheless. Two of my favorite unplanned videos of 2016 include a workout video and a montage of knitting confessions.

In an effort to attract new knitters, I thought it would be interesting to feature some stories about knitting mentors. I interviewed knitters about the time they learned to knit, who taught them, and what it meant to them. The landscape of how people learn to knit has changed quite a bit since the rise of youtube, and I wanted this series to capture the human element of learning to knit back when it was harder to teach yourself. 

To see more videos I shoot for YARN.com, visit their YouTube page. Thanks for watching!